Landlord Case Study

Coventry 2-Bed: From £850/month Traditional Let to Fully Managed SA

This is an anonymised example showing the typical results we see when a Coventry landlord switches a 2-bedroom property from a traditional long-term let to our fully managed serviced accommodation service. Figures below are representative of the kind of uplift we see on similar properties in similar locations.

Note for Jermaine: Numbers on this page are representative PLACEHOLDERS. Replace with real figures from a completed 12-month landlord example as soon as one is available. Keep the structure, swap the numbers.

The Property

Location

Coventry city centre

Walking distance to transport, University of Warwick nearby

Property type

2-bedroom apartment

Sleeps 4, 1 bathroom, open-plan living

Previous status

Traditional let (AST)

12-month ASTs for 4 years, one void period mid-2025

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Before: traditional let setup

Jermaine — drop photo here

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After: SA-styled and listed

Jermaine — drop photo here

Traditional Let vs Serviced Accommodation

Same property, same location. The difference is how it's marketed, who stays, and who handles the day-to-day.

Metric	Traditional Let	Maine SA
Gross monthly income (average)	£850	£2,400
Management fee	10% (letting agent)	12% fully managed
Running costs (bills, WiFi, cleaning)	£0 (tenant pays)	~£450/mo
Void months (per year)	1–2 months	Minimal (daily-rate flexibility)
Net income to landlord (monthly avg)	~£765	~£1,640

Annual uplift

+£10,500 per year

Net of all SA running costs and our 12% management fee

12-Month Income Breakdown

A rough idea of how income typically spreads across a year. Summer and December are strongest; February is usually quietest.

Month	Occupancy	Gross income	Landlord take
January	78%	£1,980	£1,320
February	65%	£1,620	£1,070
March	82%	£2,240	£1,520
April	85%	£2,380	£1,620
May	88%	£2,520	£1,720
June	92%	£2,680	£1,840
July	94%	£2,820	£1,940
August	96%	£2,950	£2,040
September	89%	£2,590	£1,770
October	84%	£2,360	£1,600
November	80%	£2,200	£1,490
December	91%	£2,660	£1,820
Year total	85% avg	£29,000	£19,750

Landlord take is after our 12% management fee AND after all running costs (bills, WiFi, cleaning turnovers, replenishment, platform fees). Traditional let net for comparison would have been ~£9,180 after letting-agent fees and void months.

“

[PLACEHOLDER QUOTE] Jermaine — drop the real landlord's own words here. Things they'd typically mention: how much less hassle it is than AST, how Maine handled the transition, what they liked about monthly reporting, what they wish they'd known sooner.

— [Landlord First Name + Last Initial]

Coventry-based landlord · Managed by Maine since [year]

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